Managing ISP Tracking
When it comes to tracking or not tracking ISPs Lead Liaison provides the flexibility and precision marketers need. Lead Liaison uses proprietary rules and logic along with multiple world-class databases of millions of companies and ISPs to define which entities are and are not ISPs. In total, we're covering over 4B IPs in the routable space. Marketers have two options for ISP tracking. Each of the two options are described in the table below.
The option you choose for your business depends on many factors including volume of website visitors, if you're searching for B2B visitors only and more. Consult with your Lead Liaison Revenue Success Manager for guidance on choosing the best option to meet your needs.
ISP Tracking Options
Settings Apply at the Time of Visit
These ISP settings apply per visitor at the time of the visit. In other words, if your settings are changed, say from Level 2 to Level 1, and you pull up past visitors you may not see the same visitors as you would future visitors with Level 2 tracking on. The reason being that visitors are marked as ISPs using the ISP Tracking Options at the time of the visit.
Level | Type | Description | Notes | Setting It Up |
|---|---|---|---|---|
1 | Track ISPs | Tracks all ISPs, as defined by Lead Liaison, and includes this data in all reports and analytics | Default configuration | Don't change anything! |
2 | Do Not Track ISPs | Eliminates tracking and analytics of all ISPs as defined by Lead Liaison with moderate filtering. Level 2 uses the keywords below to match visitors using an algorithm | Go to Settings > Account > Settings > Account. Disable 'Show Internet Service Providers (ISPs)'. |
Tracking Known Leads
Known leads (website visitors whose email address we know) are still tracked and displayed regardless of the option chosen above.
Tuning ISP Tracking
Lead Liaison has built in some rich logic to automatically detect whether a visiting entity is an ISP or not. However, we're not perfect.
In the instance when an ISP slips through our detection logic you can tune your account by reporting a visiting entity as an ISP to Lead Liaison. To do so, do the following:
1) Click the gear under the Actions column next to any visitor
2) Select 'Report as ISP'
Lead Liaison will receive a message, research the inquiry, and accept or decline your request.
If your request is accepting you will no longer see leads from this visiting entity in the future.
How Does Lead Liaison Determine an ISP?
Lead Liaison does two primary lookups to begin determining when a visiting entity is an ISP. First, we identify the visiting entities company name using an IP to Company Name lookup. Then, we determine the ISP issuing the IP address. Pursuant to these lookups, we use the following decision logic:
If company name contains any Strong Keyword below or
If ISP = company and company contains any Weak Keyword below or
If ISP != company and ISP and company contain the same Weak Keyword
Else if company was previously reported and confirmed as an ISP (see "Tuning ISP Tracking" section above)
Keyword Lookup
An ISP is determined by keyword lookups that contain (not equal) the keywords below. For example, a visiting company identified as "Urbanwimax" would be flagged as an ISP since "Wimax" is in the list of strong keywords. We also have a list of exact match keywords below. Keywords are not case sensitive.
List of Weak Keywords:
Bell
Broadband
Cablevision
Cellular
Communication
Communications
Cable
Google
Network
Networks
Services
Mobile
Mobility
Internet
Internet Solutions
ISP
Cablevision
Wireless
Telephone
Partnership
TV
Cooperative
Access
Service
Provider
Providers
Media
Metro
Online
Solution
Solutions
Fiber
Orange
Limited
Telefon
Elisa
Aircel
WEBDISCOUNT
Digicel
PlusNet
Managed Network Solutions
Sungard
FastNet
SFR
Net By Net Holding
VISAFONE
JOINK
ZIPNET
Invitel
KPNQwest
Scancom
UCOM
Kabel
Newcom
NTT
KVH
Naitways SAS
play
unicom
SingleHop
Lightwire
TeleColumbus
Easton Utilities Commission
O2 Ireland
zones
Comunicaciones
ETB
Balticore
GO p.l.c.
Telenor
DOKOM
Avaya
Yahoo
Amazon
List of Strong Keywords:
007ac9.net
012 Smile
018.net.il
02.net
1&1 Versatel
100tb.com
123.Net
130.pol.ir
139.o.kg
14-140-116-135-sapient.com
14-140-116-155-sapient.com
14-140-116-156-sapient.com
145-ifnl.net
148.mts.ru
158-37-228-239.hib.no
162-211-184-6-wavedirect.net
164-rev.hti.pl
16clouds.com
17ram.org
185-rev.hti.pl
199-usmetrocom.com
1e100.net
1wire.co
202.pol.ir
205-201-28-3-wavedirect.net
205-201-28-3-wavedirect.net
205-201-28-3-wavedirect.net
205-201-28-50-wavedirect.net
209.xo.com
217-117-36-196.nrb.be
217-117-37-10.nrb.be
217-rev.hti.pl
21cn-nte.bt.net
21IMCN S.A.M
226.ett.ua
230.pol.ir
2354.biz
24-st-tel.net
240.pol.ir
295.ca
2COM
2i3.net
2iij.net
2talk.co.nz
3G Traffic
42.tmg.md
42.tmg.md
49-ifnl.net
4dct.com
4th wave technologies Ltd
4u.com.gh
60-ifnl.net
6th floor
a-mel3-55.tin.it
A100 ROW
AAPT Ltd
ABAK, Ltd.
Abcom Shpk
above.net
ABTS
ABTS Delhi
ABTS MP
ABTS Tamilnadu
accelwireless.net
access.hol.gr
access.lia.ie
accesscomm.ca
acsalaska.net
actaccess.net
actcorp.in
adamo.es
adams.net
advance.com.ar
afghan-wireless.com
AFOL
AFOL
Afrihost
Afrihost
aftoncapital.com
ag-communication.com
Aggregator
airmail.net
airmobile.co.za
airstreamcomm.net
airstreamcomm.net
Airtel
AIS Fibre
allophone.net
alltel - charlotte
Alphalink
alshamil.net.ae
alshamil.net.ae
altibox
Altibox AS
Amazon.com
amazonaws.com
America Movil Peru
Andrews & Arnold Ltd
Angelsoft ET
Ani Network Pvt
apaccs.com
apx.pub
arcor-ip
Aria Shatel
arpa-nettlinx.com
as13.london
as13285.net
as15108.com
as16211
as39912.net
as42926.net
as43234.net
as43289.net
as47377.net
as51043.net
as55666.net
as6911.net
as6l1.arqiva
as8218.us
as9105.com
Asia Tech Data Transfer
Asianet
Asmanfaraz
assignment
Aster
AT&T
atlanticmetro.net
ATM reverse/additionalfor
ATM S.A.
atman.pl
atmc.net
Atria Convergence
att.net
atthost.pl
Augere
Autonomous
avidphone.net
AwellConnected
Axtel
B2 Bredband AB
b26.cz
backbone
bahnhof ab
bahnhof.se
baidu.com
Baktelekom
Bandwidth Technologies
bannermessages.co.uk
bbox.fr
BCL East
Beanfield Technologies Inc.
beannet
bell.ca
bellmts.net
bellmts.net
belong.com.au
Belpak
bethere.co.uk
beyondbb.com
Bezeq International
bezeqint.net
Bharti Infotel
bhn.net
bhntampa.com
Biglobe Inc.
BigPond
BIHNET Autonomus System
birch.net
Bistnet(sepanta)
Bitfolk Limited
Biz Net Technologies
biznet
Bizsurf (M) Sdn Bhd
BlackGATE BV
BlazeNet
blomand.net
bloomingdalecom
bluebirdwireless.com
Bluegrass.net
Bluewin
bmtc.net
bol.net.in
boundlesscomms.net
brain.net.pk
Braindo
brdband.com
Bredbandsbolaget
bresnan.net
Bright House
Bright House Business
Bright House Networks LLC
bright.net
BrightHouse
brightok.net
Brightview ltd
brisanet.net.br
Britannic Technologies Ltd
British Telecommunications
British Telecommunications PLC
Broadband
BroadRiver Inc.
Broadsmart
broadstripe.net
Brutele
BSB-Service GmbH
BSNL
btcentralplus.com
btes.tv
bti.net.ph
btopenworld.com
Buckeye Telesystem
buckeyecom.net
Building Main Block
Building Main Block
Business Static
byfly.by
c-34 mohali
C.C.S. (Leeds)
C.C.S. (Leeds) Ltd
c10-91.tlh.ro
Cable
Cable Axion
Cable Bahamas
Cable One
Cablevision
cabovisao
CAIW Diensten
Calhan Wireless
camtel.net
candw.ag
candw.ky
caprock-spur.com
Carrierenabler S.l.
cbvnol.com
Cell C Pty
CELL-C
Cellular
Celular
CenturyLink
centurytel
Cerberos
CERFnet
Charter
chello.nl
chello.pl
China Unicom
chtrptr.net
CIDR Block
Circa Enterprises
Cisco CWS Cop
cisco systems ironport division
cisco.com
citynet
CJSC Kraus-M
ckt.net
Claranet
Claranet Gmbh
Claro
Clear Channel
clearaccess.co.za
Client Asssigned
Client Entreprise Catagorie Pro Tana
Client JFP Zone
clientshostname.com
cloudconnx.net
CloudFlare
cltel.com
cmaaccess.com
cnc.net
cnode.io
cnt-grms.ec
cnt-grms.ec
Cogeco
cogentco.com
colfaxnet.com
columbiawireless.ca
Com Hem AB
Com Net
Comcast
Comclark Network
comeser srl
comhem.se
commcorp.net.br
Completel
Comunicacoes
Comwave
Connect Communications
connect.com.fj
Connected by GTS Poland
Connecticore
connectivity block
conqnet.com.br
convergencegroup.co.uk
copel.net
corbina.ru
Core Infrastructure
Cox
criticalhub.com
Cronyx Plus
crosslinknet.com
Cruzio
CSL Next G
cspire.com
ct-ptr1.qns.it
ct.co.cr
Customer
Customers
cvctx.com
cwc.com
cwwbrew.com
cwwws.com
cxn-network.net
cyberway.com.sg
d-pcomm.com
d1-128-155-143-118-on-nets.com
d1-162-228-143-118-on-nets.com
d1-192-155-143-118-on-nets.com
d1-194-109-143-118-on-nets.com
d1-209-92-143-118-on-nets.com
d1-209-92-143-118-on-nets.comd1-216-162-143-118-on-nets.comDaisy CommunicationsDatacenterDatacentersDatahop LtdDatapipe Inc.Delight netdemon.nlDestiny N.VDHCPDialink CorporationDIALnet PlcDialupdigi.net.mydigimobil.esDigineo GmbHDigis IdahoDigital UnitedDigital United Inc.DigitalOcean
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