To begin tracking your website visitors you must install tracking code on each page of your website you wish to track. Most businesses install the tracking code in their website header file. A header file is a single file for your website which typically contains your company logo and navigation links. By including tracking code in a single header file, which is part of every web page, all web pages will be tracked.

Types of Tracking Code

Locating your Tracking Code

Installing your Tracking Code

Validating your Tracking Code

On Load Tracking

Lazy Load Tracking

Using IP Tracking Instead of Cookie Tracking

Some countries have strict regulations on placing cookies on a visitor's browser. For this reason, Lead Liaison provides a setting in the tracking code that does not set cookies. Instead, the tracking code will use the visitors IP address and no cookies will be placed on the visitor's browsers. To enable IP tracking instead of cookie tracking add this JavaScript variable into your tracking code: var ll_trk_no_ck = true;

To ensure cookies are not set on Lead Liaison assets check the Do not set cookies for assets if visitor is not already cookied setting under Admin > Account > Settings > Lead Capture. Checking this box identifies multiple visitors as the same person if their visit originates from the same IP address and browser. Assets are landing pages, web forms, trackable content, sales emails, etc.

Tracking Multiple Domains

Tracking Sub Domains