Overview

Swoogo is super customizable event marketing software made for event profs who plan in-person, virtual, or hybrid events.. Captello integrates with Swoogo to track registration, event check in, and session attendance. You can award points for attendance, tag Prospects based on their interests, and send targeted follow up based on sessions. 

Setup

To set up Swoogo, you will need your API key and Secret Key. If you do not have user permissions to generate API credentials, please contact your Swoogo administrator for assistance. 

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Captello can trigger several Fulfillment Actions based on Swoogo engagement. You can set actions at both the Event and Session Level. For Fulfillment Actions to work, the Event must be Syncable.

Events

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• Actions (Register) – attendee registers for the Event.
• Actions (Check-In) – attendee logs into the Event.
• Actions (Session Check-In) – attendee checks in to any session.

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Sessions

• Actions (Check-In) – attendee checks in to the specific session.

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If you are hosting an in-person event powered by Swoogo, your exhibitors can use the Captello app to capture leads. To set up Badges

• Open your event in Swoogo.
• Click the Manage tag.
• Click Badges and Labels.
• Click Create Badge.

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• Add any text or images to design your badge.
• Add a barcode element to the badge. 
• Click on the barcode.
• Select Barcode Settings.

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• Select the Text option.
• Add only the registrant ID field. 

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Exhibitors using the Captello Event Lead Capture app can now scan badges to retrieve contact data. The will need to fill out a Developer Kit Support Request for Captello to add the scanner to their Event Form. 

Use Case: Awarding Points to Leaderboards for Engaging

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• Create a Global Leaderboard for your Event.
• Navigate to Setup > Integrations > Connectors.
• Scroll down to Swoogo.
• Click Manage Events. 
• Set your Event to Syncable.
• Use the drop-down menu to the far right to select Actions (Session Check-In).

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• Select Change Leaderboard Points as your action.
• Select your Event's Leaderboard.
• Specify the points to add/subtract.

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