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Overview

Base CRM integration enables you to export records from Lead Liaison into Base CRM. Person and company data is exported from the system into your CRM. This seamless integration allows salespeople to easily create new lead records in Base from multiple areas in Lead Liaison, such as the visitor tracking page or Prospect Profile. 

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From the Prospects page, click the gear and choose Export to CRM as shown below to push the record into your CRM. 

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Email Integration

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Info
titleRequired Fields

Fields in red font are required

Base CRM Field

Lead Liaison Field

first_name

First Name

last_name

Last Name

phone

Work Phone

email

Email

title

Job Title

mobile

Mobile Phone

description

Description

website

Website

fax

Fax

industry

Industry

address:

  • line1

  • city

  • state

  • postal_code

  • country


  • Street Address

  • City

  • State/Province

  • Zipcode

  • Country