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First sign into your Google AdWords account. In the left hand menu select “Shared Library” then click on “URL Options“. From this page you will see the “Tracking Template” option. 



Paid Search reports (under Reports > ROI > Paid Search and Marketing Search Marketing Paid Search) provide analytics on paid search keywords as well as statistics on your Google AdWords campaigns. These statistics are tied back to CRM opportunity value and revenue to measure ROI. Note, right now we are only support AdWords and will add others in the future. When we do, we will have multiple tabs for AdWords, Bing, etc.