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  1. Add tracking code
  2. Complete the Setup area (see section below)
  3. Install Send & Track
    1. Outlook version. Download it from the App Cloud under Settings > Integrations > App Cloud. 
    2. Google Apps for Work version (make sure you're licensed for it). Download if from the Chrome Store. 
  4. Setup filters
  5. Enable social appends
  6. Add social accounts
  7. Import contacts
  8. Update DNS
  9. Create assets (emails, landing pages, content)
  10. Build an automation campaign
  11. Make sure you understand the Email Policy
    1. Is My List Okay to Use?
    2. Who Can I and Can't I Email?
    3. Laws in North America and Europe
    4. Indicator chart (see below)

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