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Categories provide an easy way to group lists into a "bucket". If you don't want your recipients seeing the details of your public lists, create categories and place your lists into the categories. For example, you might have five different lists that relate to tips or tricks for your product/service. You could assign each of the five lists to a new category, called "Tips & Tricks". Now when a recipient wants to unsubscribe, they could choose to unsubscribe from only the Tips & Tricks category, which would unsubscribe them from all five lists in the category. 

To enable categories on your unsubscribe page, flip the switch on your unsubscribe template, as shown in the screenshot below. Use the text box below the switch to create a custom titleYour email recipients will see all of the Categories containing Lists and can choose which to unsubscribe from.


All categories containing lists will appear in the unsubscribe email. We recommend you keep your categories broad and easy to understand for your recipients. Save the specifics for lists.

Lean more about creating and managing Categories Here.

Editing a Custom Unsubscribe Page